Pune: Gera Developments, pioneers of the real estate business and the award-winning creators of premium commercial and residential projects including the innovative ChildCentric® Homes in Pune, Goa and California conducted the finale of FamJam with Shiamak, a family dance competition held specially for the members of Gera’s Club Outdo loyalty programme. The finale was judged by globally renowned dancer and choreographer, Mr Shiamak Davar.
Gera customers were invited to send their pre-recorded dance performances for shortlisting by the expert panel at the Shiamak Davar’s Institute for Performing Arts (SDIPA). A mentoring session by the SDIPA experts followed, to prep the finalists for the event. The grand finale took place virtually on 15th May 2021 (Saturday), 6:30 pm onwards. Solo performances by children and adults, group performances by families, made it an engaging experience for all the viewers who tuned in on both, zoom and Gera’s Facebook page. The evening ended with Mr Davar naming Gera’s best dancers.
Given the pandemic conditions and the subsequent lockdown, the entire process, including the finale, was conducted virtually and saw enthusiastic participation from Gera’s customers in both Pune and Goa. FamJam with Shiamak, furthers the aim of Gera’s Club Outdo – to deliver to customers long after they have bought a property with Gera. In these tough times of Covid-19 pandemic and the lockdown, Gera’s Club Outdo initiative and its celebrity ambassadors of Gera’s ChildCentric® Homes are sparing no effort to deliver better engagement and experience to children and parents alike.
Speaking about the event, Mr Shiamak Davar said, “We are all going through times of great challenges and sorrow. In such circumstances, dance can bring some much-needed cheer and positivity into our lives. I am glad Gera Developments is sensitive to these needs of their customers and is taking steps to keep up their motivation at all times.
With our partnership for Gera’s ChildCentric® Homes, we were able to take the joy of learning dance to people’s doorsteps making it even more accessible than ever. And now creating a platform like today’s event, to showcase talent that lies within Gera’s Club Outdo community just goes to show Gera’s commitment to providing customers with a great experience. A true indication of a ‘customer-first’ approach, and it is my delight and honour to participate in this wonderful initiative.”
Mr Rohit Gera, MD, Gera Developments, said, “At Gera Developments, our relationship doesn’t end with selling a home to a customer. Through Club Outdo, we strive to enhance these relationships and make the Gera World a beautiful place for its people. It is very important to have recreation, motivation, and strong people-to-people bonds to tide over testing times like this pandemic. Through initiatives such as FamJam, we look to provide avenues exactly for that. I am happy that Mr Shiamak Davar has responded positively to this ethos of ours, and we are honoured to have had an eminent personality such as him aboard in this endeavour.”
Through such initiatives, Gera Developments looks to provide its Club Outdo members with a holistic living experience through outreach, recreation, engagement and opportunities to incorporate their own network within the Gera World through referrals.